When Plain Bear approached us, they were using a website built on Squarespace. This meant it lacked much of the ecommerce functionality they required to grow alongside the brand. Recognising the potential for significant improvement, our team developed a streamlined and aesthetically pleasing Shopify platform for them.

Key Highlights of Our Approach:

• Website Redesign: We overhauled the old website design, implementing a clean, modern aesthetic that reflects Plain Bear’s brand identity. The new design is not only visually appealing but also enhances user navigation and experience.
• Performance Optimisation: Acknowledging the issues with the previous site's performance, we prioritised speed and responsiveness in the new build. The result is a swift-loading site that retains customer interest and reduces bounce rates.
• E-commerce Functionality: By leveraging Shopify's robust e-commerce tools, we integrated enhanced shopping features, such as simplified checkout processes, improved product pages, and secure payment gateways. Plain Bear’s product range also included a significant number of product variants which we found solutions for.
• SEO Strategy: Our team implemented a comprehensive SEO strategy that improved Plain Bear’s visibility in search engine results, making it easier for potential customers to find their products online.
• Mobile Optimisation: With a significant portion of consumers shopping on mobile devices, we ensured that the Plain Bear site offers a seamless mobile shopping experience.

About Plain Bear

Plain Bear is a dynamic Sheffield-based clothing company known for its vibrant and creative designs that appeal to a diverse audience. With a focus on high-quality products and a distinctive aesthetic, Plain Bear has grown from a local favourite to a notable name in the online retail space. Their commitment to sustainability and local manufacturing adds to their appeal, drawing customers who value ethical and fashion-forward apparel. As they continue to expand their online presence, Plain Bear is becoming a go-to destination for shoppers seeking standout wardrobe pieces that are both stylish and responsibly made.